The Content Analysis Guidebook

★★★★★ 5.0 127 reviews

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Management number 232038945 Release Date 2026/06/18 List Price US$45.14 Model Number 232038945
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Content analysis is one of the most important but complex research methodologies in the social sciences. In this thoroughly updated Second Edition of The Content Analysis Guidebook, author Kimberly Neuendorf draws on examples from across numerous disciplines to clarify the complicated aspects of content analysis through step-by-step instruction and practical advice. Throughout the book, the author also describes a wide range of innovative content analysis projects from both academia and commercial research that provide readers with a deeper understanding of the research process and its many real-world applications. Read more

ISBN10 1412979471
ISBN13 978-1412979474
Edition Second
Language English
Publisher SAGE Publications, Inc
Dimensions 7 x 0.63 x 10 inches
Item Weight 1.74 pounds
Reading age 1 year and up
Print length 456 pages
Publication date May 30, 2016

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